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Association ManagementPersonify combines a powerful technology platform with advanced e-business and BI functionality to provide the Association Management Software (AMS) solution of choice for some of the world’s most advanced professional societies and trade associations.

FundraisingPersonify provides powerful enterprise functionality for fundraising organizations that do more than fundraising. Built on the most advanced technology platform in the industry, Personify gives fundraising organizations the power they need to achieve their broad corporate objectives.

Community ManagementPersonify provides community-based organizations with the membership, programs and financial development solutions they need to serve their communities across a wide array of activity areas, now and in the future.

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Association Technology News
- Social media users’ customer support expectations rising, study finds
  15 May 2012
  
  As a new study reveals, the rise of social media is increasing individuals’ customer service expectations, meaning organizations will have to improve their offerings to keep customers and clients happy. more →
- BI must go beyond simple reporting, expert claims
  9 May 2012
  
  These results can only be achieved, however, when organizations truly understand the capabilities and functions of their BI and, crucially, choose a BI solution that goes beyond simple reporting. more →
- Expert: CRM focus shifting from record-keeping to connection-building
  8 May 2012
  
  As technology expert Dion Hinchcliffe recently wrote in ZDNet, the key factor driving CRM growth is a reconsideration of the role and possibilities of the technology. more →
- Gartner: Successful social CRM requires ROI measurement
  4 May 2012
  
  However, as another Gartner report recently highlighted, many major companies that have invested in social CRM will not see positive results for a very simple reason: they failed to measure ROI. more →
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Company News
- TAUG Conference Web site now live
  20 Jan 2012
  
  The TMA Resources Annual Users Group meeting schedule and program are now live. Hundreds of Personify/TIMSS users are expected in Indianapolis, April 15-18 to learn how to better leverage their AMS to increase revenue and productivity. more →
- TMA Resources Helps Horton’s Kids
  20 Dec 2011
  
  Staff of TMA Resources came together this holiday season and collected close to 550 pieces of clothing, toys and toiletries to help Horton’s Kids. more →
- TMA Resources will join association professionals
  5 Dec 2011
  
  TMA Resources will join association professionals at the ASAE Technology Conference. MA Resources’ staff will demonstrate how Personify Association Management Software help association become or stay the place to be. more →
- Personify User Group Summits
  11 Nov 2011
  
  Calling all marketing and membership, meetings, and accounting professionals. TMA Resources has created three separate all-day summits just for Personify users in your profession. more →
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