This week’s episode features stories on ways to enhance your organization’s mission. The first story George talks about is on “mission-delivery engines,” a strategy that aims to heighten the website experience. The next story is about a guide from YouTube that outlines ways to support non-profit’s causes and activism through video on their site. George discusses a story from Mashable that highlights five creative campaigns using social media tools to help create engagement for your organization. He also talks about a new article on social media regarding guidelines for both staff and volunteers.

Articles:

· Building a Mission-Delivery Engine: Moving Your Website beyond the Web

· Playbook Guide: YouTube for Good

· 8 Social Media Guidelines for Your Employees

· 5 Clever Social Media Campaigns to Learn From

· AFP Survey of Nonprofit Mobile Adoption

Events:

· PCI Compliance 103 – March 6

· The Cloud Beckons, But Is It Safe? – March 8

· AMS Demo Day – March 28

· 2012 Nonprofit Technology Conference – April 3

· Technology Institute and Vendor Showcase – April 18

· digitalNow 2012 – April 25-28